Missed Opportunities in Social Media

The missed opportunity if you are not utilizing social media:

  • Listening to your target audience
  • Getting to know your current clients/Customers
  • Build your and growing brand awareness
  • Selling more without seeming to
  • Primary customer research
  • Keeping up with your competition
  • Persona development
  • Defining your digital marketing strategy
  • Monitoring your brand performance
  • Building your customer service loyalty
  • Creating a community of brand evangelists
Creating  your social media plan:

  • Builds your following organically
  • Identify content to speak on based your expertise or your audience needs
  • Encourages interaction and information sharing
  • Mix up your content sharing ( Blog post, Video, Images, etc)
  •  Fosters engagement with regular updates- Tip Alert: create themes around it
  •  Provides incentives (information, contests, swag, etc)
  • Uses a content calendar to generate chatter about upcoming events

One Response to Missed Opportunities in Social Media

  1. Thanks for the reminder on how important Social Media is! We also meet some great people don’t we!!

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